CHECKING IN: In one other demonstration of vogue and hospitality being shut cousins, luxurious resort operator Jumeirah has recruited Julien Soyez as its new vp of communications.
Soyez was most lately worldwide press director at Gucci in Milan. The Frenchman has held prime communications and advertising and marketing roles for a bunch of marquee manufacturers, together with Cartier, Louis Vuitton and Marc Jacobs.
Soyez started his profession in 2001 at Fendi, which like Vuitton and Jacobs is managed by LVMH Moët Hennessy Louis Vuitton, and moved to Vuitton in 2009.
He has a grasp’s diploma in communications, media and sociology from Paris-Sorbonne College.
Primarily based in Jumeirah’s Dubai headquarters, Soyez is anticipated to play a “pivotal function in advancing Jumeirah’s communication technique, constructing the model’s visibility in new markets consistent with its international enlargement plans,” the corporate mentioned.
He may also oversee social media and report back to Michael Grieve, Jumeirah’s chief model officer, who additionally lately joined from Gucci.
Soyez’s “deep understanding of luxurious narratives, alongside along with his intensive community, can be instrumental as we glance to reinforce our visibility with a mix of tradition, dialog and connection that builds our fame as a model of affect,” Grieve commented.
As well as, Soyez’s “publicity to artwork, vogue and tradition will assist us determine and leverage the best alternatives to additional improve our model notion within the luxurious hospitality sector,” Grieve added.
Maybe greatest identified for the Burj Al Arab, the ultra-luxurious, sail-shaped resort that opened in 1999, Jumeirah operates 26 properties within the Center East, Europe and Asia.
It’s already current within the Maldives with Jumeirah Olhahali Island, in Italy with Jumeirah Capri Palace, and in London with the Jumeirah Carlton Tower.
The Jumeirah Burj Al Arab is considered one of Dubai’s most well-known landmarks.
Courtesy of Jumeirah
